Montreal, March 23, 2017 – It is with great pride that Denis Néron, franchisee owner of the Metro Plus des Promenades Drummondville, opens the doors of his brand new store. Following 7 months of work and an investment of $7 million, the new supermarket, which will now operate under the Metro Plus banner, was designed to ensure an optimal shopping experience and to give products all the attention they deserve. Along with completely changing the décor, the move also resulted in 20,000 more square feet of space, the addition of thousands of new items and the creation of no fewer than 65 new jobs.
More complete, fresher
Freshness, one of Metro’s top priorities, is omnipresent inside the store. The impressive and colourful produce department includes several products that come directly from local producers according to the season and a fresh-cut fruit counter. In the meat department, a team of experts prepares custom cuts, suggests products and provides tips for the perfect way to cook your meats. A new service counter with a wide variety of fish and seafood, as well as an assortment of fish products smoked in-store, are now being offered. For consumers looking for a ready-to-eat meal solution, the new Metro Plus offers Thai dishes and sushi to take out or to eat in-store in the Bistro area. The offerings in that department round out the line of dishes cooked in-store. The move also resulted in the arrival of a wide array of products from Première Moisson, the well-known Quebec artisanal bakery, along with a great selection of gluten-free, organic and ethnic products. Finally, new items in all of the departments await consumers, going from about 15,000 products to over 22,000.
Mr. Denis Néron and his 105 employees are very proud of their new store and invite the local and regional clientele to pay them a visit.
With annual sales of over $12 billion, METRO INC. (TSX: MRU), founded in 1947, is the only major Canadian food distribution company to have its head office in Quebec. Along with its affiliates and franchisees, METRO INC. employs in Quebec and Ontario over 65,000 people, whose mission is to exceed their customers’ expectations every day to earn their-long term loyalty. METRO INC. operates a network of almost 600 food stores under several banners including Metro, Metro Plus, Super C and Food Basics, as well as over 250 drugstores under the Brunet, Metro Pharmacy and Drug Basics banners.
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